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Is CELH a good stock to buy? We came across a bullish thesis on Celsius Holdings, Inc. on TheValueNerd's Substack. In this article, we will summarize the bulls' thesis on CELH. Celsius Holdings, Inc.'s share was trading at $28.00 as of June 8th. CELH's trailing and forward P/E were 65.12 and 18.80 respectively according to Yahoo Finance.

Celsius Holdings, Inc. develops, processes, manufactures, markets, sells, and distributes functional energy drinks in the United States and internationally. CELH is emerging as one of the few companies to meaningfully challenge the long-standing dominance of Monster Beverage and Red Bull in the global energy drink market.

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Read More: Undervalued AI Stock Poised For Massive Gains: 10000% Upside Potential

Unlike traditional competitors, Celsius differentiated itself by targeting a health-conscious consumer demographic with a fitness-oriented brand image, functional ingredients, and placement closer to wellness products rather than conventional energy drinks.

This differentiated positioning enabled the company to build strong momentum with younger consumers and expand rapidly across retail channels. Despite the stock declining nearly 70% from its peak near $100 to around $30, the underlying growth narrative appears intact and potentially misunderstood by the market. Over the last year, Celsius has significantly strengthened its long-term growth infrastructure through several strategic initiatives. The acquisition of Alani Nu adds one of the fastest-growing women-focused wellness and energy brands to the portfolio, broadening Celsius' demographic reach and enhancing its brand ecosystem.

At the same time, the Rockstar distribution partnership materially improves convenience store penetration, a critical channel for energy drink consumption that Celsius historically lacked scale in accessing independently. International expansion also remains in its early stages compared to Monster's extensive global footprint, suggesting substantial untapped runway for growth.

The company's current investments in distribution and brand expansion are unlikely to fully materialize in near-term quarterly results, but they could drive meaningful revenue acceleration over the next several years. With the market largely discounting future growth prospects after the sharp selloff, Celsius appears positioned as a compelling long-term growth opportunity with significant upside potential if execution remains strong.

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Previously, we covered a bullish thesis on Celsius Holdings, Inc. (CELH) by One-Hovercraft-1935 in May 2025, which highlighted the company's health-focused positioning, PepsiCo-backed distribution expansion, and international growth opportunity despite temporary inventory disruptions. CELH's stock price has depreciated by approximately 28.09% since our coverage. TheValueNerd shares a similar view but emphasizes on Celsius' long-term distribution infrastructure, Rockstar partnership, and Alani Nu acquisition as key future growth drivers.

Celsius Holdings, Inc. is not on our list of the 40 Most Popular Stocks Among Hedge Funds. As per our database, 52 hedge fund portfolios held CELH at the end of the first quarter which was 56 in the previous quarter. While we acknowledge the risk and potential of CELH as an investment, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and doing so within a shorter time frame. If you are looking for an AI stock that is more promising than CELH and that has 10,000% upside potential, check out our report about this cheapest AI stock.

Disclosure: None.

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AMD upgraded, Adobe downgraded: Wall Street's top analyst calls

The most talked about and market moving research calls around Wall Street are now in one place. Here are today's research calls that investors need to know, as compiled by The Fly.

Top 5 Upgrades:

Citi upgraded AMD (AMD) to Buy from Neutral with a price target of $575, up from $460. The firm says the company's graphics processing unit upside is not fully priced into the shares. JPMorgan upgraded Kratos Defense(KTOS) to Overweight from Neutral with a price target of $82, down from $99. The company's long-term growth outlook "remains compelling" with margins expanding, the firm tells investors in a research note. B. Riley upgraded FormFactor (FORM) to Buy from Neutral with an unchanged $165 price target. The 14% retreat in the stock price since the company's Analyst Day leaves a structurally higher growth and EPS generative business underappreciated and presents an attractive entry point, the firm tells investors in a research note. Goldman Sachs upgraded New Oriental Education(EDU) to Buy from Neutral with a price target of $65, down from $67. The stock's valuation is "too compelling to ignore," the firm tells investors in a research note. Citizens upgraded EPR Properties(EPR) to Outperform from Market Perform with a $70 price target. The company's newly established at-the-market offering plan "provides another tool for capital raising" while its operating portfolio is stable, the firm tells investors in a research note.

Top 5 Downgrades:

Wolfe Research downgraded Adobe (ADBE) to Peer Perform from Outperform with no price target. While the firm remains positively biased around the long-term strategic nature of both the creative and marketing cloud franchise, fiscal Q2 results were "thesis changing" as it now sees a less clear path around strategic changes during executive shifts, continued growth deceleration without meaningful margin leverage, and limited near to medium-term catalysts. Evercore ISI and Stifel also downgraded Adobe to Neutral-equivalent ratings. Barclays downgraded Travelers (TRV) to Underweight from Equal Weight with a price target of $295, down from $331. The firm says that with pricing softening, growth decelerating, and margin pressure building, earnings upside in the property and casualty insurance space is "becoming harder to find." BofA downgraded SailPoint (SAIL) to Neutral from Buy with an unchanged price target of $16 on concerns around growth durability and positioning given the company's narrow focus on identity governance in a market shifting toward broader platform based IAM and security offerings. Argus downgraded Eversource (ES) to Hold from Buy, citing the Federal Energy Regulatory Commission issuing an order that is reducing Eversource electric transmission return on equity by 100 basis points, with a reach-back period to 2011. Citizens downgraded Broadstone Net Lease(BNL) to Market Perform from Outperform without a price target. The firm says has "favorable sentiment" towards Broadstone's development funding platform, but says its leverage is sitting toward the high end of management's range.

Story Continues

Top 5 Initiations:

Bernstein initiated coverage of Monster Beverage(MNST) with a Market Perform rating and $95 price target. The firm cites valuation for the neutral rating, seeing only 5% upside from current levels. Bernstein also started coverage of PepsiCo (PEP), Colgate-Palmolive (CL), Elf Beauty (ELF), Procter & Gamble (PG) and Estee Lauder (EL) with Market Perform ratings. Bernstein initiated coverage of Celsius (CELH) with an Outperform rating and $44 price target. The firm believes the portfolio can sustain share in the U.S. as long as Alani continues to win share, and contends this will happen because of its outstanding brand equity, supported by its consumer survey results. Bernstein also started coverage of Keurig DR Pepper (KDP) with an Outperform rating. Freedom Broker initiated coverage of AT&T(T) with a Buy rating and $30 price target. The firm, which argues that the U.S. telecom and cable sector has entered 2026 at a more advanced stage of the convergence cycle than consensus had anticipated even a few quarters ago," believes T-Mobile (TMUS) is the strongest fundamental story on spectrum position, EBITDA growth rate, FCF margin, and balance-sheet flexibility, while it calls AT&T "a clear convergence story." The firm also started coverage of Verizon (VZ) but with a Hold rating. BofA reinstated coverage of Williams-Sonoma(WSM) with a Buy rating and $250 price target. Williams-Sonoma is in "a demographic sweet spot" as its "affordable luxury" positioning targets a core customer that supports relative resilience, says the firm, which expects the company will remain a structural share gainer. Lucid Capital re-initiated coverage of Core Scientific(CORZ) with a Buy rating and $40 price target. The company's "second act" is proving it has a scalable high performance compute platform, the firm tells investors in a research note.

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By Karen Roman

Suja Life, Inc. (Nasdaq: SUJA) said first quarter net sales grew 22.5% to $107.1 million compared to $87.4 million the year prior, while gross profit increased 24.3% to $54.1 million, or 50.5% of net sales, compared to $43.5 million, or 49.8% of net sales.

Net income rose to $7.7 million compared to a net loss of $0.8 million the previous year, and adjusted EBITDA increased 66.3% to $25 million compared to $15 million, with adjusted EBITDA margins of 23.4% vs 17.2%, it stated.

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“Our performance reflects the strength of our category-leading brands and our vertically integrated platform,” said Maria Stipp, Suja Life CEO. “As a newly public company, we are building on our established track record of profitable growth and are well-positioned for long-term success.”

For 2026 it expects net sales between $367 to $371 million, up from $326.6 million in 2025, and adjusted EBITDA between $70 to $72 million, up from $40.5 million the previous year, the company said.

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The post Suja Life Sees 66% EBITDA Growth as Functional Beverage Boom Accelerates appeared first on ExecEdge.

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Celsius Holdings, Inc. CELH is strengthening its standing in the fast-growing energy drink category through a broader and more segmented portfolio. The company is using CELSIUS, Alani Nu and Rockstar Energy to reach different consumers, occasions and price points across the U.S. energy market.

This strategy showed up in the first quarter of 2026, when the Celsius Holdings portfolio reached an approximate 20.9%-dollar share of the U.S. energy drink category in tracked channels. In simple terms, roughly one out of every five energy drinks purchased in the United States is now a Celsius Holdings portfolio product.

The milestone reflects a much larger category presence than the company had as a standalone CELSIUS brand. Portfolio share was up 1,000 basis points compared with CELSIUS' standalone share in the first quarter of 2025. The broader portfolio also generated $1.45 billion in U.S. retail sales in first-quarter 2026, with year-over-year growth of 126% across tracked channels.

The brand mix explains why the share story is gaining traction. CELSIUS held a 9.9%-dollar share of the U.S. RTD energy category for the 13-week period ended March 29, 2026, while Alani Nu held 9%, and Rockstar Energy held 2%. Alani Nu led the portfolio's momentum, with retail sales up 100% year over year. CELSIUS brand retail sales rose 6%, while Rockstar Energy retail sales declined 13%.

The next test is whether Celsius Holdings can convert broader shelf visibility into sustained share gains. Retail resets are expected to add approximately 17% more space for CELSIUS and more than 100% for Alani Nu, while Rockstar maintained net space. The 20.9% share milestone shows that CELH's multi-brand energy strategy has gained scale, but further gains will depend on how well expanded space, distribution and consumer takeaway progress through the year.

CELH Stock Price Performance, Valuation & Estimates

Shares of Celsius Holdings have tumbled 33% over the past year compared with the industry's decline of 26.4%. The company currently carries a Zacks Rank #3 (Hold).

CELH Price Performance Versus IndustryZacks Investment Research

Image Source: Zacks Investment Research

From a valuation standpoint, CELH trades at a forward price-to-earnings ratio of 15.92, higher than the industry's average of 13.73.

CELH Valuation Compared to IndustryZacks Investment Research

Image Source: Zacks Investment Research

The Zacks Consensus Estimate for CELH's current and next fiscal-year earnings per share implies year-over-year growth of 18.7% and 26.4%, respectively.

Better-Ranked Stocks to Consider

Story Continues

The Chef's Warehouse, Inc. CHEF, a specialty food distributor serving restaurants, hotels and hospitality customers, sports a Zacks Rank #1 (Strong Buy) at present. You can see the complete list of today's Zacks #1 Rank stocks here.

The Zacks Consensus Estimate for The Chef's Warehouse's current financial-year sales and earnings indicates growth of 8.3% and 24.7%, respectively, from the prior-year reported levels. CHEF delivered a trailing four-quarter earnings surprise of 28.9%, on average.

Vita Coco Company COCO is a leading beverage company best known for its Vita Coco brand, with a portfolio that also includes hydration, energy and protein-based beverages. COCO sports a Zacks Rank #1.

The Zacks Consensus Estimate for Vita Coco's current financial-year sales and earnings calls for year-over-year growth of 21.4% and 47.9%, respectively. COCO delivered a trailing four-quarter earnings surprise of 11.7%, on average.

The Coca-Cola Company KO, a global beverage giant, currently carries a Zacks Rank #2 (Buy). KO delivered a trailing four-quarter earnings surprise of 4.5%, on average.

The Zacks Consensus Estimate for Coca-Cola's current fiscal-year sales and earnings suggests a year-over-year increase of almost 3% and 8.7%, respectively.

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CocaCola Company (The) (KO) : Free Stock Analysis Report

Vita Coco Company, Inc. (COCO) : Free Stock Analysis Report

The Chefs' Warehouse, Inc. (CHEF) : Free Stock Analysis Report

Celsius Holdings Inc. (CELH) : Free Stock Analysis Report

This article originally published on Zacks Investment Research (zacks.com).

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Der Zacks Research Daily präsentiert die besten Forschungsergebnisse unseres Analystenteams. Heute werden neue Forschungsberichte zu 16 wichtigen Aktien vorgestellt, darunter Amazon.com, Inc., Bank of America Corp. und Roche Holding AG.

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Celsius Holdings, Inc. (CELH) setzt auf die schnell wachsende Kategorie null- oder niedrigzuckerhaltiger Energiegetränke. Das Unternehmen erwirtschaftete im ersten Quartal 2026 45% des Wachstums der US-amerikanischen Nullzucker-Energiekategorie, die ein Volumen von 800 Millionen Dollar erreichte. Dies deutet darauf hin, dass CELH in dieser Kategorie erfolgreich ist und sich an den Bedürfnissen der Kunden orientiert.

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Celsius Holdings, Inc. CELH hat in der ersten Quartal 2026 einen Umsatz von 782,6 Millionen US-Dollar erzielt, was einem Anstieg um 138 % gegenüber dem Vorjahreszeitraum entspricht. Das Unternehmen operiert nun ein breiteres Portfolio an Energy-Getränken mit CELSIUS, Alani Nu und Rockstar. Die Erweiterung des Portfolios ändert die Art und Weise, wie Investoren Wachstum und Rentabilität lesen sollten.

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Celsius Holdings Inc. (CELH) verfügt über ein grundlegend größeres Plattform als vor einem Jahr. Das Unternehmen hat nun einen Mehrmarkenportfolio, das es ermöglicht, mehr Verbraucher, Gelegenheiten und Preispunkte in der bereitgestellten Energiebereich zu erreichen.

Die ersten Quartalsergebnisse 2026 zeigen die Möglichkeiten und neue Ausführungspunkte. Das Portfolio hat eine erweiterte Reichweite und Händlerrelevanz, aber Investoren müssen weiterhin überprüfen, ob der Kernbrand CELSIUS wieder stärkeres organisches Momentum im Laufe des Jahres aufweist.

CELHs Q1 2026 Wachstums-Snapshot und was es signalisiert

Die ersten Quartalsergebnisse 2026 beliefen sich auf 782,6 Millionen US-Dollar, ein Anstieg um 138 % gegenüber dem Vorjahr. Der Skala-Anstieg spiegelt die Portfolioerweiterung wider, die nach den 2025-Akquisitionen folgte und das Wachstumsprofil und -mix des Unternehmens veränderte.

Dieses Kontext ist wichtig, wenn man den Schlagzeilen interpretiert. Konsolidiertes Wachstum wird stark von den hinzugefügten Marken beeinflusst, daher ist die wichtige Signale für das restliche Jahr 2026, ob CELH sein größeres Fußabdruck in stärkeres zugrunde liegendes Tempo, bessere Regalpositionierung und verbesserte organische Leistung im Legacy-Geschäft übersetzen kann.

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Celsius Holdings Inc. (NASDAQ: CELH) ist eine der überverkauften Aktien, die jetzt gekauft werden sollten. Am 7. Mai berichtete Celsius Holdings einen Rekordumsatz von 783 Millionen US-Dollar für das Q1 2026, was einem Jahr-zu-Jahr-Anstieg von 138 % entspricht. Diese Wachstumsrate wurde durch die jüngsten Übernahmen von Alani Nu und Rockstar Energy sowie die Integration des Unternehmens in das PepsiCo-Verteilungssystem getrieben. Das Unternehmen erreichte einen Dollar-Anteil von 20,9 % am US-Markt für Getränke auf der Flasche, wobei sein Portfolio fast die Hälfte aller Wachstums im Bereich Nullzucker ausmachte.

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Der CEO von Celsius sagte, dass das Unternehmen durch eine umfassende Portfolioüberarbeitung wächst. Durch die Integration von Alani und Rockstar in sein Portfolio will Celsius seine Position im Markt stärken. Der CEO sagte auch, dass der Energiegetränke-Markt sich zu einem Routinekauf entwickelt hat und dass Trends wie Zero-Sugar und Gesundheitsbewusstsein neue Kunden anziehen.